SEO Tips

Google synthesizes multiple sources into a single response. That changes how your clients' SEO campaigns must operate. The system does not read like a human. It extracts patterns. It identifies entities. It evaluates structure and statistical relationships. It can...

I transcribed over 177 marketing sales calls from the last 5 years and had Perplexity Computer analyze the data. Here are two of the most common questions/objections, and the most consistent counter patterns I gave to help you win deals. "Your price is higher than...

Google recently dropped or reduced support for 7 schema types. If you're not familiar with what schema is, I like to refer to it as Google's love language.  It's a little snippet of code you add to pages that help search engines have more context to what you're saying...

I don't get why some SEO's obsess over Google's "crawl budget."  It's a gauge, not a trophy. It's been confirmed countless times that Googlebot's crawl limits will go up or down based on: How regularly you publish new, value-added content. If you post a blog only...