Why I don’t chase SEO leads

One thing I don’t do is chase leads. Period.

Proposal’s sent, and I full stop. They either sign or follow up with me, but I don’t follow up with them.

<insert sales guys crying> 😭

One way isn’t everyone’s way, just as my way may not be your way.

For me, clients are either ready, or they’re not.

If they’re not, then I’m happy to point them to resources or they can continue to follow my content to better see the opportunity.

But chasing a client is nearly always a gigantic waste.

  1. Forced sale clients are horrible clients
  2.  Uninformed clients are horrible clients

They will either be needy, drama, or impatient.

Why spend all that time on someone that leaves early, AND takes away valuable time and money from good leads and good clients?

When instead they could buy when it’s right to buy, which is usually just within a few weeks, and be an amazing client for life.

Force a sale in a few days for drama, or wait a few weeks for a life-time client with improved engagement and results?

SEO leads

Learn to Do and Sell SEO

Don’t be just another web designer, funnel builder, or ad buyer. Be an entrepreneur that gets more knowing SEO.

Starting an SEO Agency? Build It for AI Search From Day One

Launching an SEO agency today requires more than knowing how to rank pages. It requires building for how search actually works now. Rankings still matter. But AI systems prioritize structure, clarity, and authority in ways many new agencies underestimate. If you're...

Google’s Latest Search Engine Patent is Gross

Google's new patent for AI‑generated landing pages is... gross. But that won't stop it from happening. Google is literally exploring skipping your website entirely and serving query‑specific AI pages instead of sending traffic to actual URLs. That should scare anyone...

Why Certified SEO Experts Can Ask More (and Clients Gladly Do It)

Clients can feel the difference between someone who simply "does SEO tasks" and someone who operates with credibility, structure, and strategy. Investing in a search engine optimization masterclass isn't just a résumé booster. It's the dividing line between sporadic...

Becoming the SEO Professional Who Grows With Clients

Long-term SEO growth does not come from one great decision. It comes from the compounding benefits of a series of good ones. That reality is what separates stagnant SEO careers from durable ones. Over time, your judgment shapes how clients' sites grow, how much risk...

Use SEO to Get Recurring Retainers & Customers…
Even If You Have Zero SEO Experience

Don’t be just another web designer, funnel builder, or ad buyer. Be an entrepreneur that gets more knowing SEO.