Software

SEO tools and software that Damon Burton uses, recommends, or has affiliate links for.

Software Categories

Reporting

Rank Tracking

  • AWR for automated/cloud/recurring rank tracking
  • RankTracker for manual rank tracking reports
  • VPN to rotate/mask IP so software bots aren’t declined
  • SpyFu to see what competitors rank for

Traffic Monitoring

Uptime Monitoring

  • UptimeRobot notifies you if your website goes down so you can fix it faster to maintain rankings

Technical

Website Structure

Page Speed

Responsiveness

(Mobile-Friendly)

  • Responsivator to preview websites in different resolutions
  • Testing Bot to preview websites on different devices virtually

Image Optimization

Content

Keyword Research

  • SpyFu to see what competitors rank for

Content Writing

  • Surfer SEO for AI/automated content generation
  • iWriter for on-demand human content writers

Content Auditing

  • Copyscape to audit your content against external websites
  • Siteliner to audit your content against itself, looking for duplicate internal content

Google News

  • 24-7 PR to submit press release announcements to Google News

Video Creation

  • Pictory to convert content into videos

Translate Content

  • Gtranslate for content and URL language conversions

Link Building

  • PR ASAP for paid link placements on high profile websites
  • LinkAssistant to discover link building opportunities
  • SpyGlass for identifying links your competitors have to consider for your own link building
  • Ahrefs to research link building opportunities
  • Pitchbox for a really technical but scalable way to reach out to people and request backlinks

Link Detox

  • Link-Assistant for on-demand link detox
  • VPN to rotate/mask IP so software bots aren’t declined
  • Ahrefs to rate backlink quality

Lead Generation

  • MyWebAudit for automating allowing leads to do their own basic website audit, collecting their email and phone in the process

WordPress Plugins

  • WP Schema Pro to make adding a variety of schema types, fast and accurate
  • Smush to compress images for faster load
  • PB SEO Friendly Images to automate image alts
  • Divi theme for professional default themes or scalable, custom themes
  • Yoast to optimize title tags, meta descriptions, and enable sitemaps
  • WP Rocket enables caching on your website to improve page speed
  • WPA SEO Auto Linker dynamically hyperlinks content so that your related pages are interconnected