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5 Reasons Why AI “Rank Tracking” Does Not Make Sense

The traditional concept of ranking websites no longer applies in AI search. That's because AI models don't rank websites the way traditional search engines do. Instead, they generate answers. They do this by evaluating content quality and authority signals to...

Two-Fer SEO Red Flags

A two-fer. Two SEO client red flags in one.  Actually, three... 1 🚩 Thinking that optimizing a single page is an option. I was hoping the pricing would scare them away, because this person has wasted my time for years. But I've tried being nice, despite them being a...

Closing SEO Deals in DMs

If you're not closing deals from people DM'ing you, maybe flip your approach. Too many marketers look at only the bad of a lead's site and use it as an opportunity to 💩 all over it and the lead's previous marketer.  This just makes you look desperate and salesy....

Use SEO to Get Recurring Retainers & Customers… Even If You Have Zero SEO Experience

Don't be just another web designer, funnel builder, or ad buyer. Be an entrepreneur that gets more knowing SEO.